Who we are
Our Expertise
With more than 20 years of marketing experience—and 12 years leading her own successful firm—Marlena Karlsson has become a trusted creative force for businesses across Middle Tennessee. As the founder of Moonshell Marketing, she’s built a reputation for delivering deeply personalized, boutique marketing support that blends strategy, storytelling, and soulful brand vision.
The Difference?
Marlena partners with a diverse range of clients, intentionally keeping her portfolio small and curated so every project receives her full focus, insight, and care. Her work spans a comprehensive suite of services, including brand development, public relations, video production, website creation with integrated online sales, social media management, corporate event direction, and advertising.
Our Services
Moonshell Marketing offers a comprehensive suite of services, including branding, public relations, video production, website development with online sales integration, and social media management, corporate events and advertising. Backed by a strong network of contacts across Middle Tennessee, Marlena and her team leverage these relationships to support the successful launch and growth of each client’s brand. Her clients’ stories have reached national audiences, appearing in Southern Living Magazine, Harper’s Bazaar, and Garden & Gun. Through Moonshell Marketing, Marlena continues to empower businesses to show up boldly, communicate beautifully, and grow with purpose.
Contact us
Schedule a strategy session!
We would love the opportunity to meet with you to develop your brand. Send us a message and we will arrange a time with you.
Gratefully,
Marlena Karlsson
Moonshell Marketing
Principal Owner & Inspiration Coach
FemCity® National Director of Partnership & Brand Activation
FemCity® Nashville President
Executive Board of Directors, Marketing Chair
Act Too Players Foundation